GoCoach announced a $3.5 million Seed Round of venture capital funding for its employee coaching marketplace. This brings its total raised to $3.6 million. The round was led by Panoramic Ventures.
Coaching marketplaces are getting increased attention from employers, tech providers, and investors. Trends that existed pre-COVID have been illuminated and driven increased adoption of not just tech, but company policy in this area. This category has been led by firms like BetterUp who has seen high growth and adoption. As high growth providers, like BetterUp, continue to raise funds that come with both increased valuations and investor expectations many analysts look to a looming stress test of the coaching marketplace model. Simply put, can the quality of coaching scale globally as the number of coaches increases, all working across multiple customers? Where do providers pull back from the marketplace and lean in more on technology or empowering coaches “in-house?”
$13.7 billion was invested globally in work tech through Q3 2021 across 299 deals. 2021 is soaring past $17 billion YTD. WorkTech Market Insiders can access insights and analysis of all of the deals in our Q3 report with a free membership.