Of all of the conversations I have with HR technology vendors, one of the most frequently recurring is about how and why they might want to...
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Talemetry and HealthcareSource Partnership A Sign of Things To Come for Recruitment Marketing Tech?
Talemetry and HealthcareSource Partnership Reflects Trends Identified In Recent #HRWINS Employer Research The timing of the announcement that...
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Traditional HR Tech Analysts Are Being Disrupted
I was recently joined on the InfluenceHR stage by my partners in the HR Federation, Madeline Laurano, Trish McFarlane, and Ben Eubanks. The...
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Old Timey HR Tech Sales People Are Fading
The writing is on the wall. Everywhere I go. Conversion rates are slipping. Buying behavior is changing. The content marketing is working, but...
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When HR Technology Loses Focus
Developing a successful technology product is hard. One of the most difficult things along the way is balancing the pull from new, and possibly...
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Platform or Point Solution?
Platform or point solution? It’s a dilemma shared by both those using HR technology and those creating it. For HR technology customers,...
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Clicking Through Your E-Book Doesn’t Mean They Want A Demo
The initial B2B sales conversation has changed. You implemented some fantastic content marketing. Your boutique agency is showing you...
READ MOREHR Tech Trend Brief: Big Implications For HR As HR Tech Better Serves the SMB
There is a place where HR feels more like the business of getting work done and less like the compliance police. That place is in companies...
READ MOREContext Is Everything. Get To Revenue Faster
People don’t buy the way they used to. They don’t have to. They don’t have to sign up to a vendors process to learn about a...
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Old HR Stereotypes Are Dying Along With Your Pipeline
We do a lot of HR buyer research. I also talk to a lot of HR technology vendors. As I talk to these vendors I hear a lot of the assumptions...
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